PR & Marketing Strategy operates with an agile structure, led by Rui Martins and supported by a network of experts in communication, marketing, digital and public affairs, activated according to the challenge.

This guarantees:

• focus

• seniority

• cost efficiency

With over two decades of international experience in Communication and Marketing, I stand out for my strategic innovation, results-oriented vision, and adaptability to complex scenarios. My career path includes leadership in Corporate Communication, Government Relations, Economic Diplomacy, Press Relations, Digital Communication, Reputation and Crisis Management, always focused on building impactful and authentic narratives that strengthen brands and institutional relationships.

Specializing in creating creative and effective solutions, I have designed high-impact national and international campaigns for companies and institutions such as the European Commission, the European Parliament, and the United Nations. My approach combines strategic analysis and agile execution, driving sustainable business growth and increasing brand visibility and relevance in the global market.

With a multicultural and multilingual career, I am fluent in Portuguese, English, French, Spanish, and Italian, which facilitates the management of intercultural relationships. I believe in the power of communication to unite people, transform organizations, and generate lasting results. Each project is an opportunity to innovate, inspire, and create tangible value. Get in touch and let's build the future of your brand together.

Professional trajectory: Burson-Marsteller Milan and Lisbon, Hill & Knowlton Portugal, Tinkle Lisbon, Dianova Portugal and International, Central de Informação, Propager, European Commission, Mediaway.